Sarah Casewit

A woman walking through a desert landscape with sand dunes, wearing a striped shirt and black pants, with another person in the background, under a partly cloudy sky.

A woman walking barefoot on sandy desert dunes, with a person dressed in white in the distance and a cloudy sky above.

A woman walking barefoot in a desert landscape with sand dunes under a cloudy sky.

A woman walking barefoot in a desert dune landscape with another person in the distance, under a cloudy sky.

A young woman sitting on a white blanket having a picnic outdoors near a historic stone building with conical roofs. She is reaching for food among various picnic items including fruit, bread, and bowls. The scene is set in a garden with trees and plants, during late afternoon or early evening.

It’s all about the “Ah” Moments.

I was born in Marrakech; actually mid road trip from the Ourika Valley through the High Atlas Mountains, the first of many trips I didn't plan and couldn't stop. Talk about an “ah” moment.

Travel has been in my bones since day one. It's taught me more about life's values and truths than any classroom ever could.

In this blog, I'm sharing what I've learned, both as a traveler and as the person who plans other people's trips for a living. Hotel reviews and honest opinions on where to stay and where to skip. Destination essays from places I keep returning to. Stories from markets, mosques, and meals that taught me more than any guidebook. My insight, my stories from the road, and hopefully something that pushes you to go further and see more.

Enjoy these stories from all over the world and let them spark your next journey with me. Welcome to my ah moments!

Read On Substack

Featured Stories

The Journal | Sarah Casewit Travel Blog

Kigali Travel Guide: Where to Eat, Stay, Shop and Explore

Kigali is Rwanda's capital and the starting point for most gorilla trekking itineraries, and it deserves two full days of its own. The city now has a serious food, coffee and design scene alongside two museums that explain the country's history. This guide covers the twelve places worth building a Kigali stay around.

Read more →

Why I Visit Local Pharmacies Everywhere I Travel

I seek out a local pharmacy everywhere I travel. What's on the shelves, on the walls and behind the counter tells you who a country really is. From Morocco to Kyrgyzstan, pharmacies reveal what itineraries miss: a country's faith, its taboos and its relationship with pain.

Read more →

Northern Lights Trips 2026 and 2027: Norway, Iceland and Finland

Planning a Northern Lights trip this season? From Tromsø and Lofoten to southeast Iceland and Finnish Lapland, here is the best place to see the Northern Lights in Europe for your dates, whether you have a long weekend or a full week, and how I design every luxury Northern Lights tour around the best aurora odds.

Read more →

Why Work With Me?

As your luxury travel advisor, here is what I actually do that the same internet, the same review sites, and the same polished Instagram rooms cannot do for you.

Read more →

The World’s Most Beautiful Places

From the Atacama Desert to Jordan's Wadi Rum, the internet's annual most beautiful list gets one eyebrow from me. Here is my edit instead, built from what stopped me cold.

Read more →

Moving Between Worlds

I Share Hot takes & insider ITINERARIES.

Essays and itineraries from all around the world sent every Tuesday. Join 900+ readers here.

Browse by Topic

Insight Hotels Adventure Culture Food Wellness Guides

Sarah Casewit 10/5/26 Sarah Casewit 10/5/26

What Morocco Requires of You: Travel Tips from a Marrakech Native

Morocco doesn't hand you what you came for without asking something in return. It asks for your patience, curiosity and trust before it shares its gifts. When to visit, how Ramadan changes your trip, where to stay and what I tell every client before they go.

Sarah Casewit 10/3/26 Sarah Casewit 10/3/26

Why I Visit Local Pharmacies Everywhere I Travel

I seek out a local pharmacy everywhere I travel. What's on the shelves, on the walls and behind the counter tells you who a country really is. From Morocco to Kyrgyzstan, pharmacies reveal what itineraries miss: a country's faith, its taboos and its relationship with pain.

Sarah Casewit 9/29/26 Sarah Casewit 9/29/26

Northern Lights Trips 2026 and 2027: Norway, Iceland and Finland

Planning a Northern Lights trip this season? From Tromsø and Lofoten to southeast Iceland and Finnish Lapland, here is the best place to see the Northern Lights in Europe for your dates, whether you have a long weekend or a full week, and how I design every luxury Northern Lights tour around the best aurora odds.

Sarah Casewit 7/28/26 Sarah Casewit 7/28/26

3 Reasons I Don't Book Airbnbs for my clients

Airbnb has its place, just not in private luxury travel. Quality is not something I can vet or control, and ease is the entire point of what I actually do for you.

Sarah Casewit